Advertising and integrated brand promotion

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Author
Semenik, Richard J
Publisher
South-Western
Publication Date
2023.
Language
English
Appears on list
Endicott MCA 405: Campaign Planning and Client Services

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Subjects

Subjects
Advertising

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Contributors
O'Guinn, Thomas C
O'Guinn, Thomas C. author
Scheinbaum, Angeline Close author
ISBN
9780357721407
Appears on list
Endicott MCA 405: Campaign Planning and Client Services

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