Coining for capital: movies, marketing, and the transformation of childhood

Introduction: Without Training Wheels: The Ride into Another Century of Capital

From the Cradle to the Grave: Children's Marketing and the Deconstruction of Childhood

Lost Kingdoms: Little Girls, Empire, and the Uses of Nostalgia

Of Cowboys and Indians: Hollywood's Games with History and Childhood

Obsolescence and Other Playroom Anxieties: Toy Stories Over a Century of Capital

The Children Who Need No Parents

The Burdens of Time in the Bourgeois Playroom

Free Market, Branded Imagination: Harry Potter and the Commercialization of Children's Culture

Conclusion: All That is Solid Melts into the Air.